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After a long discussion with supporters, we decided to drop Not to Win, But to Nudge, which was our old campaign motto, in favor of:

Karthik for Mayor

Not Impossible

which leaves the matter a little more open-ended.

I’ve been feeling out responses from old friends. In all honesty, the legitimacy of my campaign is up to YOU.

I wonder, too, whether many of the artists and DJ’s I know from when I arrived for good to SF in 1993 – DJ Consuelo, the gang from Dalva, Rigo 23 and his crowd, any of the many hundreds of people I have enjoyed a drink with in neighborhoods around town over the years – will be supportive of this effort. I wonder whether my uncle, who has lived in Twin Peaks for more than thirty years will find it idiotic.

It certainly isn’t a joke. I have walked the length and breadth of the city over the last 25 years and know people in every neighborhood because I love it. I want to care for SF and feel prepared to lead us into less expensive, smarter, more efficient and caring government and away from corporate capital and smarm;

To bring back the SF values of compassion for the poor, homeless and renters in our town, and away from those who would “clean it up” by making it a mall that looks like every other city in the U.S.A.

To give the Office of Mayor of San Francisco an independent face, free of influence from Villaraigosa, the Clintons and others who are using our culture and our whole town to support ends we don’t support.

San Francisco was always an independent city with good values, different from the whole rest of the country.  What I represent in my campaign for Mayor is why we all moved here – a choice who’s not a Democrat, nor a Republican, nor a Libertarian, nor a Green, nor a Peace and Freedom candidate, but who shares the best values of all of these in SF and more that we share together uniquely as a free, progressive city.

Our values make SF the best place to live in the world – and they are being bought out by rich Democrats.

I hope all of you will see that what I’m doing is not only necessary, but that I’m really the best suited to do it. This is not, as JFR reminded me, quixotic.

So on your ballot in November please do make Karthik Rajan your first, second or third choice for Mayor

and you won’t be sorry.

In fact, I guarantee you it will feel good.